Search Experience Optimization | Sofia Isabel Martillano

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A selection of my most strategic, high-performing articles.

A minimalist illustration of a webpage wireframe with soft blurred sections, as if parts of it are unreadable or invisible. A small abstract bot icon at the edge.

A minimalist illustration of a webpage wireframe with soft blurred sections, as if parts of it are unreadable or invisible. A small abstract bot icon at the edge.

AEO and GEO Content Strategy: I Thought It Was Just SEO With a Fancier Name. Then October 2024 Happened.

I'm a freelance SEO, GEO & AEO content strategist and this is my honest account of navigating the shift to AI-driven search, with real numbers, real tools, and strategies I'm still refining.

Sofia Isabel

Mar 1210 min read

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A minimalist illustration of a webpage wireframe with soft blurred sections, as if parts of it are unreadable or invisible. A small abstract bot icon at the edge.

A minimalist illustration of a webpage wireframe with soft blurred sections, as if parts of it are unreadable or invisible. A small abstract bot icon at the edge.

AEO and GEO Content Strategy: I Thought It Was Just SEO With a Fancier Name. Then October 2024 Happened.

I'm a freelance SEO, GEO & AEO content strategist and this is my honest account of navigating the shift to AI-driven search, with real numbers, real tools, and strategies I'm still refining.

Sofia Isabel

Mar 1210 min read

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